Privacy Policy

BusRight, Inc. ("BusRight," "we," "us," or "our") is committed to protecting the privacy of those who visit our website. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights with respect to that information. By using our website, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our website.

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1. Information We Collect

We collect information you provide directly to us and information collected automatically when you visit our website.

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Information You Provide

When you fill out a form or make an inquiry on our site, we may collect your full name, business email address, phone number, company name, and job title, state, county, school district or organization name, fleet size information, and other information you choose to provide us.

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Information Collected Automatically

When you visit our website, our third-party service providers and we automatically collect certain technical and behavioral information, including your IP address, browser type and version, device type and operating system, pages visited and time spent on each page, referring URLs, and cookie identifiers and browsing behavior on our site, approximate geographic location information (such as state or city) derived from IP address data, website interaction data, session duration, page navigation patterns, and other analytics information.

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2. How We Use Your Information

We use the information we collect to respond to your inquiries and fulfill demo or contact requests, to send you marketing communications about BusRight products and services, to follow up on sales inquiries and manage our customer relationships, to analyze website usage and improve our site and product offerings, to understand how visitors interact with our emails and website, to provide customer support, and to comply with legal obligations.

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3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our website. Cookies are small data files placed on your device that help us understand how visitors interact with our site and our communications.

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Types of Tracking We Use

We use analytics cookies to understand traffic patterns and how visitors use our site. We also use third-party marketing automation and tracking tools to manage communications and track interactions with our website and emails, including whether you clicked a link in an email that brought you to our site. Additionally, we use functional cookies that enable core site functionality such as session management.

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Your Cookie Choices

We use cookies and similar tracking technologies on our website. A “cookie” is a small data file placed on your device that helps us understand how visitors interact with our website and our communications.

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Types of Tracking We Use

We use analytics cookies to understand traffic patterns and how visitors use our website. We also use third-party marketing automation and tracking tools to manage communications and track interactions with our website and emails, including whether you clicked a link in an email that brought you to our site. Additionally, we use functional cookies that enable core website functionality such as session management.

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Email Tracking

If you receive marketing communications from us, we may use technologies that help us understand whether an email was opened, whether links within the email were clicked, and whether those clicks resulted in visits to our website. We use this information to measure campaign effectiveness, improve our communications, and better understand customer interests.

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Your Cookie Choices

Most browsers allow you to control cookies through their settings preferences. Please note that disabling certain cookies may affect the functionality of our website.

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4. How We Share Your Information

We do not sell your personal information. We may share your information with third-party service providers who process data on our behalf, including Customer Retention Management (“CRM”) and marketing automation platforms we use to manage customer relationships, sales outreach, and marketing communications; analytics providers we use to understand website usage; and other vendors that support our business operations, each subject to confidentiality obligations.

These third-party service providers may include customer relationship management providers, marketing automation platforms, website analytics providers, hosting providers, and customer support providers, including services such as Google Analytics and HubSpot. These third-party service providers are authorized to use personal information only as necessary to provide service to us.

We may also disclose your information if required to do so by law, court order, or governmental authority, or to protect the rights, property, or safety of BusRight, our users, or others. In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

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5. Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized disclosure, alteration, and destruction. However, no method over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

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6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, maintain our business relationship with you, comply with applicable laws, resolve disputes, enforce our agreements, and protect our legitimate business interests. Retention periods vary depending on the nature of the information and applicable legal requirements.

When information is no longer needed, we take reasonable steps to delete or de-identify it.

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7. Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly. If you believe we may have collected information from a child under 13, please contact us at support@busright.com.

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8. Geographic Scope

Our website and services are intended for users located in the United States and its territories. If you access our website from outside the United States you acknowledge that your information may be transferred to, stored in, and processed in the United States, where privacy laws may differ from those in your jurisdiction.

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9. Additional Rights for California Residents

If you are a California resident, the California Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”) provide you with additional rights regarding your personal information.

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Your California Rights

You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected it, the purposes for collecting it, and the categories of third parties with whom we share it. You also have the right to request that we delete personal information we have collected from you, subject to certain exceptions permitted by law, and the right to request that we correct any inaccurate personal information we hold about you. We will not discriminate against you for exercising any of these rights.

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How to Submit a California Privacy Request

To exercise any of the rights described above, please contact us at support@busright.com. We will respond to verifiable requests within forty-five (45) days, as required by law. We may need to verify your identity before processing your request.

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10. Your Privacy Choices

You may contact us at any time to opt out of marketing emails by clicking the unsubscribe link in any email we send or by emailing support@busright.com.

To request access to the personal information we hold about you, to request correction or deletion of your personal information, to opt out of website and email tracking, or to ask questions about how your data is used by emailing support@busright.com.

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11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the bottom of this page. We encourage you to review this Policy periodically to stay informed about how we protect your information. Continued use of our website after any changes constitutes your acceptance of the updated Policy.

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12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

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BusRight, Inc.

2248 Broadway, Suite 1687

New York, NY 10024

Email: support@busright.com

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Effective Date: June 4, 2026