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Parent App Launch Kit

Get every family on the BusRight Parent App

Free, ready-to-use materials for transportation and communications teams: postcards, flyers, posters, social posts, emails, text messages, and ChatGPT prompts. Each one points families to the invitation email and helps them sign in.

Download the full kit (ZIP)Read the district guide (PDF)
BusRight Parent App on a phone showing the bus on a map and the arrival time for a stop

How families join

Families can't sign up for the BusRight Parent App on their own. Your district invites them by email, and they sign in with that same email. Every piece in this kit points families toward that invitation.

The one message to repeat everywhere: Watch for an email from BusRight, then download the app and sign in with that email.
1

Find the invitation

The email comes from noreply@busright.me with the subject "You're Invited to BusRight." It goes to the address the school has on file. Many land in spam or promotions folders.

2

Download the app

The BusRight app is free on the App Store and Google Play.

3

Sign in with that email

Families enter the invited email and the code BusRight emails them. Their student and bus route appear. No password needed.

Your launch plan

Four moments, all keyed to your invitation date. Families trust messages from their district, so send everything from your own email, text, phone, and social channels.

Two weeks before

Heads-up

Families know it's coming and confirm the school has their email. Send the heads-up email and social post, and put up flyers and posters.

Invitation week

Check your inbox

Families find the email and sign in. Send the launch email, a text, and an automated call the same day, and send postcards home.

One to three weeks after

Nudge

Resend invitations yourself: in Users > Parents, filter by Invite Status, select all, and choose Send Invite. Then send reminders and focus outreach on routes with the fewest families signed in.

Ongoing and every back-to-school season

Keep it going

Invite new families as they register, and relaunch every back-to-school season when routes change and new riders join.

Download everything

Every piece is ready to print or post as is, in English and Spanish. Get it all at once, or pick what you need.

Download the full kit (ZIP)

Before launch

Let families know the app is coming and to keep their email current.

Pre-launch flyer, EnglishPre-launch flyer, Spanish

Take-home and handouts

For backpacks, front offices, registration and events.

Postcard, 6 x 4 in, EnglishPostcard, 6 x 4 in, SpanishFlyer, 8.5 x 11 in, EnglishFlyer, 8.5 x 11 in, SpanishSign-in card, 4 x 4 in, EnglishSign-in card, 4 x 4 in, Spanish

Sign-in steps

Full view, or limited view for districts where the bus appears only near the stop.

Download steps, full view, EnglishDownload steps, full view, SpanishDownload steps, limited view, EnglishDownload steps, limited view, Spanish

Posters, signs and stand

For entrances, bus loops, pickup lines and events.

Poster, 11 x 17 in, EnglishPoster, 11 x 17 in, SpanishPoster, 18 x 24 in, EnglishPoster, 18 x 24 in, SpanishPoster, 24 x 36 in, EnglishPoster, 24 x 36 in, SpanishYard sign, 18 x 12 in, EnglishYard sign, 18 x 12 in, SpanishPopup stand, 33 x 80 in

Social media

Four posts, one for each step of the launch plan, as squares for feeds and stories. Captions are in the copy library.

Post 1, before invitations (square)Post 1, before invitations (story)Post 2, invitation day (square)Post 2, invitation day (story)Post 3, reminder (square)Post 4, everyday value (square)

FAQ and training

Answers for families and a slide walkthrough of the app.

Parent FAQ, EnglishParent FAQ, SpanishTraining guide, EnglishTraining guide, Spanish

Guides and copy

How to run your launch, plus every email, text and post.

District guide (PDF)Copy library (Word)ChatGPT prompts (Word)

Logos and images

For your own flyers, posts and ChatGPT designs.

BusRight logo, navy (PNG)BusRight logo, navy (SVG)BusRight logo, white (PNG)BusRight logo, white (SVG)Parent App screen on a phoneFamily photo

Other languages: French, Haitian Creole, Twi, Nepali, Oromo, Fulani, Amharic and Urdu versions are on the way. Need one sooner? Email support@busright.com.

Make your own versions with ChatGPT, Claude or any LLM

Many teams use ChatGPT, Claude and other LLMs to write posts, translate messages, or design graphics. Paste this fact sheet at the top of any prompt so the AI uses the right email address, steps, and wording. Download the images below and attach them when you ask for a graphic.

FACTS ABOUT THE BUSRIGHT PARENT APP (use only these facts; do not add features, numbers, or promises): - The BusRight Parent App is free on the Apple App Store and Google Play. Search "BusRight." - Families can see where their child's bus is on a map, see an estimated arrival time for their stop, get alerts as the bus gets close, and read messages from the district transportation office. - Families can't sign up on their own. The district sends each family an email invitation. - The invitation comes from noreply@busright.me with the subject "You're Invited to BusRight." It goes to the email address the school has on file. - To sign in: open the app, enter the email the invitation was sent to, then enter the code BusRight emails them. - If a family didn't get an invitation, they should contact [Transportation Office] at [phone]. - Our district: [District Name]. Invitations go out on [date]. - Tone: warm, plain, and short. Don't say "track" or "tracking"; say "see where the bus is." Don't promise exact times; say "estimated arrival."

Try a prompt

Write 3 short Facebook and Instagram captions for [District Name] families announcing the BusRight Parent App. Each caption should be under 60 words, tell families to watch for the "You're Invited to BusRight" email, and end with who to call if they didn't get one.

Images to attach

Download all seven prompts (Word) for emails, translations, newsletters, event flyers, and family FAQs.

Want a kit with your district's name on it?

We'll add your district name and transportation office phone number to every postcard, flyer, poster, sign and social image, and send you a ready-to-print package. Tell us a little about your district below.

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Thanks. We'll build your district's kit and email it to you, usually within five business days.
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